Businesses see potential profits in joining battle against global warming
By THOMAS WAGNER, The Associated Press | August 15, 2007
LONDON - Big business now views fight against global warming differently: green can be the color of money.
United States, Europe and Japan are locked in a frantic race to cash in on the exploding business, with London becoming the center for the multibillion dollar market in carbon emissions. The city has been attracting investors who trade CO2 allowances.
Silicon Valley is leading the way in attracting venture capital for green technologies whose trends are similar to the dot-com boom of the 1990s. To add another layer of confidence, Japan's Toyota has sold more than a million Prius hybrid models, its cutting-edge eco-friendly car.
Read this article to know what the multi-billion $ companies in the world are doing to cash in on this green boom - from The T and D.
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